Diet Direct Inc (Diet Direct) is seeking to engage Brandit, LLC (Brandit) to perform content strategy, branding style guide, and web design services services in order to create a high-converting, intuitive and modern design for their three e-commerce websites: Diet Direct, WonderSlim, & BariatricChoice.
Brandit is a full-service web, UI, UX design & development firm that specializes in building best-in-class websites using a validated WordPress platform as well as providing complete front-end design & development services for websites and applications.
My name is Braden Katz. I am a multidisciplinary designer and content strategists with professional experience in UX/UI design, graphic design, data visualization, content strategy, art direction, brand positioning, interaction design and web design. I will act as the lead project manager and primary contact throughout the life of this project. I work with anywhere from 3-6 distributed team members for each project depending on the size and scope of the project. For Diet direct, I will be leading the branding, content strategy and design initiatives.
We use a validated four milestone process for all project engagements. This process is designed to help us dig into the details of your brand and organization during Discovery in order to lay the groundwork for creating the messaging and visual system that captures your brand throughout the life of the project.
The design deliverables should be finalized 90 days or sooner from the initial discovery meeting. Timing is subject to approvals and content being provided in a timely manner.
Statement of Work and Estimates
Price estimates are based on initial objectives and may change as mutually agreed upon tasks and objectives change. Cost estimates and payment schedule are provided in four milestones.
Total Estimated Cost: $18,000
Milestone 1 – Discovery, Wireframing, User Personas, Content Strategy and Scope of Work
25% Deposit ($4500) of Total Project Fee is Due to Start Work
Brandit and the Diet Direct will schedule at least two initial conference calls that may be followed by additional phone calls and emails to discuss the core strategy and goals of the branding and design project for each website. During the first milestone Brandit will provide the following services:
Milestone 2: Diet Direct Website Design Sprint
We’ll begin work after 50% of the total project fee ($9000) has been deposited and we receive final wireframe approval.
Week 2-4 — Homepage Concept Design & Revisions, Landing and Internal Page Design & Revisions
With the wireframe and branding style guide finalized, as well as the imagery supplied by Diet Direct for the Diet Direct website, Brandit will begin creating the initial designs assets using Photoshop & Sketch for that can be handed off to their development team. During Milestone 2, Brandit will perform the following services:
Weeks 4 – 6 — Final Revisions, Mobile Page Design & Revisions, Final Layered PSD & Sketch File Preparation & Deliverable
Milestone 3: WonderSlim Website Design Sprint
We’ll begin work after 75% of the total project fee ($13500) has been deposited.
Week 6-8 – Homepage Concept Design & Revisions, Landing and Internal Page Design & Revisions
With wireframe and branding style guide finalized as well as theimagery supplied for the WonderSlim website, Brandit will begin creating the initial designs assets using Photoshop & Sketch that can be handed off to their development team. During Milestone 2, Brandit will perform the following services:
Weeks 8 – 10 Final Revisions, Mobile Page Design & Revisions, Final Layered PSD & Sketch File Preparation & Deliverable
Milestone 4: BariatricChoice Website Design Sprint
We’ll begin work after 100% of the total project fee ($18000) has been deposited.
Week 10-12 – Homepage Concept Design & Revisions, Landing and Internal Page Design & Revisions
With the wireframes, branding style guide finalized, and imagery supplied by Diet Direct for the BariatricChoice website, Brandit will begin creating the initial designs assets using Photoshop & Sketch for the BariatricChoice website that can be handed off to their development team. During Milestone 2, Brandit will perform the following services:
Weeks 12 – 14 Mobile Page Design & Revisions, Final Layered PSD & Sketch File Preparation & Deliverable
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Thanks so much for choosing the Brandit Platform for your project!
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Status changed: Draft to Pending.
Estimate updated by Braden.
Estimate updated by Braden.